Share:

Apple Considers App Store Redesign

Share:

On Tuesday during Apple’s Q3 2009 conference call, Apple COO Tim Cook expressed interest in what eventually could become a radical redesign of the current App Store available for all iPhone and iPod Touch users.

apps

The idea comes just a week after we were discussing the very problem of having too many apps on the App Store and the difficulty in separating the good apps from the bad. With 65,000 and more application offerings available, many users only browse the Top 25 section of the App Store, completely ignoring any other amazing apps that may be diamonds in the rough. With the way the App Store is designed, navigation quickly becomes a burden and the Top 25 apps seldom change due to their popularity and ease of access.

However, most of the congestion in the App Store comes from the thousands of Apps that cost only $0.99, as apps at that price point are much easier to purchase than any other price category. But this itself is an inherent problem.

As more and more applications flood the App Store, and as the customer base for the App Store grows, prices will naturally reduce over time. The problem here is that there will be a point for many developers where making a high quality application will become unreasonable because the development costs will far outweigh the proceeds. Moreover, if a high quality application is released for $0.99, there is a large probability that it may simply be lost in the sea of bad applications.

There is no doubt that Apple needs to redesign the App Store and give users more control over their purchasing content. Giving customers the ability to download a trial version or “lite” version of the app is one strong idea, but ultimately more than just a mere trial version will be required, especially in terms of navigation.

When asked about the App Store, Tim Cook responded:

“As you know, today we do it by type of app and also have show popular apps and top-selling apps, et cetera. We realize there’s opportunity there for further improvement and are working on that.”

With that statement, iPhone and iPod touch users may see the needed redesigned for the App Store, but a time frame is unknown at this point.

Share:

  • Nick_Abby

    sounds great.. some of the apps out there im not even sure why someone developed them

    such as the “mirror app” Seriously someone took the time to make a “frame” of a black screen WHY!!!! what a waste of apple's time! and his own time honestly!

  • bringer666

    I think a redesign of the app store would be a good idea. Right now I just look at apps I hear about on Twitter or reviews on Engadget and of course on this site.

  • Lewis

    I wish there were a way to sort the applications by their average user rating. The Top25 list shows the most downloaded applications, not necessarily the most highly rated.

  • We couldn’t agree more. Here is a link to our white paper, just released, on improving the Apple App Store: http://bit.ly/PRJCP

  • _Shorty

    Perhaps they should worry more about overhauling how apps are accepted to the store…
    http://mobile.slashdot.org/article.pl?sid=09/07

  • Dusty

    Sounds cool.

  • _Shorty

    Perhaps they should worry more about overhauling how apps are accepted to the store…
    http://mobile.slashdot.org/article.pl?sid=09/07

  • Guest

    Sounds cool.

Deals