Apple Reveals Its Torture Chamber for the iPhone 6 to the Media [PICS]

Apple has invited members of the media to its top secret testing lab at its Cupertino offices to share just how much vigorous testing goes into its latest iPhone 6 and iPhone 6 Plus, according to The Verge. The move was to be transparent about the overblown ‘bendgate’ issue that has taken over headlines worldwide.

“We’ve designed the product to be incredibly reliable throughout all your real world use,” Phil Schiller told me. “And in designing that we then have to validate heavily, and see how does it live up to real world use, and what are the forces and pressures on it, and how do you measure and prove that you’ve delivered on a specification.”

Apple says the iPhone 6 has been put through tests in the pockets of thousands of employees before it went into the hands of consumers: approximately 15,000 each of iPhone 6 and iPhone 6 Plus models were put though such testing.

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According to Apple’s senior vice president of hardware engineering Dan Riccio, he says “The iPhone 6 and the iPhone 6 Plus are the most tested,” along with “As we add more and more features, we have to find out a way to break them before customers do.”

The company only revealed 25 kilograms was the amount of weight an iPhone can take for it to bend and snap back into place into its original form, so of course there are limits. Other testing also takes place at supplier factories in China. Riccio went on to say “the bottom line is that if you use enough force to bend an iPhone, or any phone, it’s going to deform.”

Again, it’s a rarity for iPhone 6 and iPhone 6 Plus models to bend in “real world use”, but if something does happen, Apple says to take it into the retail store or to contact customer service:

“As we expected, it’s extremely rare to happen in real world use,” Apple’s senior vice president of worldwide marketing Phil Schiller told us. “In this case, as in many things, we tell customers that if you think something’s occurred that shouldn’t have with your device, go to AppleCare, go to The Genius Bar, and let them take a look at it. And we’ll see if your product is having an experience it shouldn’t have, and is covered under warranty.”

The last time we got to take a look inside Apple’s testing labs was during ‘antennagate’ with the iPhone 4, back in 2010, where the company offered every single customer a free Bumper case.

Founder and Editor-in-Chief of Follow me on Twitter, and @iPhoneinCanada, and on Google+.

  • Lopes66

    I personally think this whole thing is getting blown out of proportion! All I know is that I’m happy with my 6+ device!

  • Exactly.

  • aaloo

    It’s a non issue. If your phone bends during normal use, bring it to apple for replacement. Off course if you apply stupid force to any phone, it will bend or break. The videos are showing guy shitting his pants while trying to bend the phone. The only people whining about this issue are those who were never going to buy the phone in the first place.

  • Guest

    The world is full of idiots.

  • Ronin

    That is until you take it out your pocket one day, when it’s out of warranty, and find a bend in it. We’ll see how happy you’ll be then lol

  • And the media loves idiots!

  • kenneth

    me too very happy. totally blown out of proportion. people have nothing better to do.

  • Shameer Mulji

    Every year, some members from the media try to discredit the iPhone in way or another and every year the iPhone sets record-breaking sales numbers. Can someone say spreading disinformation?