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Bigger-Screen iPhone 6 Drives Record-High Consumer Interest, Survey Shows

Despite signs of slowing smartphone sales in the US (although adoption rate is far from 100%), early adopters would buy the bigger-screen iPhone 6, according to a March survey conducted by ChangeWave (via Fortune).

What specifically captures attention is the highest-ever interest in acquiring the iPhone 6: 26% of those planning to buy a smartphone within the next three months are “somewhat likely”, while 14% are “very likely” to purchase the iPhone described to them as the iPhone 6 with bigger screen, gesture control, faster processor and updated iOS operating system at a starting price of $199 (obviously with a 2-year contract).

ChangeWave survey

“This is the highest level of demand for an unannounced Apple model in a ChangeWave survey – stronger than we’ve seen in previous years for the iPhone 5S and iPhone 5 models prior to their announcements,” said Andy Golub of 451 Research. “Speculation over a larger screen iPhone is clearly striking a chord with consumers.”

Last year, before the release of the iPhone 5s, the likelihood of purchasing a new Apple iPhone wasn’t that high: only 17% answered “somewhat likely” and 9% “very likely”, compared to the previous year when the company increased the screen size (with iPhone 5), when the percentages were 18% “somewhat likely” and 15% “very likely”.

Technology enthusiast, rocker, biker and writer of iPhoneinCanada.ca. Follow me on Twitter or contact me via email: istvan@iphoneincanada.ca

  • AEDou

    They really should have went with two size options starting with the iPhone 5. The iPhone is a great piece of hardware, arguably the highest quality hardware you can buy (the OS is really a matter of preference). But a 4 inch display is way too small now. The technology is there to make 5 inch phones that feel compact and light (see Nexus 5). Apple could do some awesome stuff with a larger display. And people would eat it up.