Jony Ive Discusses The Design Work Put Into Apple’s Earpods


We told you earlier that Apple announced and released their new headphones “Earpods” to the public. Apple has never really made changes to the earbuds of their headphones and today that has changed.

Apple has posted a video to their website explaining the design process and the reasoning for the release of Earpods. In a just under two-minute long video, Jony Ive takes us through the thoughts and troubles Apple had attempting to re-create their earbuds.

The video you just watched was actually played to all the attendees at the event. Jony Ive explains that the “human ear is so unique” and that attempting to make one headphone fit everybody’s ear would be like “trying to make one pair of shoes fit everybody’s feet.”

With Earpods, Apple did just that. They created headphones that will virtually fit inside anyone’s ear comfortably. The design is “focused on creating incredible sound” says Ive.

Trying to design headphones that fit well in everyone’s ear is a hard feat. Designers had to three-dimensionally scan hundreds of ears to find a single common aspect. The video provides a more in-depth description on the technical details if you are interested.

You can buy Earpods today for $35.00 on the Apple store. They include a remote and mic; shipping estimate is within 1 to 3 days.

 [via 9To5Mac/picture via Engadget]


  • RyanStOnge

    I’m interested to see how these headphones really perform. I’ve found the Apple’s regular headphones to work well.

  • Acer12345

    Minus the massive sound leak haha.

  • draz

    I was never a big fan of the Apple earbuds, I even bought the Apple in-ears and that was a huge waste of money. My Sony in-ears sound way better and have an in-line remote + mic. I am willing to give the new ones a try, seems like they put some effort into them this time.

  • gerry

    I really hope they aren’t as crappy as the in air one’s that they currently have, which has no bass whatsoever.

  • ABetterWorld

    Well, they finally made a good mouse, so I’ll give you one more chance to make a decent earphone, Apple. I’ve got a pile of unused earbuds in a cupboard. Reminds me of all those useless AOL CD’s that used to litter the world.

  • Cassy

    Given that apple’s previous earphones did not feel comfortably in my ears (one side kept falling off and the other hurt,) I’m hoping these will finally do the trick. Also the old ones were flimsy and kept breaking…

  • Networx

    Have to be really good to beat my Shure in-ear monitors. Can’t wait to try them.

  • Hmmm

    I have a feeling their bass won’t be good. I hope Apple will prove me wrong.

  • Martin

    Any apple earphone is intended for use by the “casual” listener, one who really doesn’t care about quality. Don’t expect quality from an earphone that costs $35……

  • Martin

    If by work well you mean they produce sound then yes, they work well, other than that, they are garbage.