According to a new report from Bloomberg, Twitter will stop counting links and photos towards its 140-character limit.
The change, which is said to happen in the coming weeks, would remove one of the more annoying aspects of Twitter. Currently, links and photos take up 23 and 24 characters respectively.
The adjustment sounds subtle, and like something journalists and marketers would care about, however any tinkering with how effectively users can communicate on the social media platform is a significant shift. Having to craft tweets so they can fall under the 140-character limit is not the ideal situation a social media platform would like to have if they want to retain users.
The option appears to be a more tempered version of what Twitter was considering earlier this year, when it was reported that the company was mulling over raising the character limit of tweets from 140 to 10,000.