Eddy Cue Promoted to Senior VP of Internet Software and Services

Hot on the heels of yesterday’s exclusive email response from Eddy Cue about the launch of iTunes Match in Canada, it appears the Apple executive has received a promotion.

We referred to Eddy Cue as the VP of Internet Services yesterday, but now he’s being promoted to a new title, according to 9to5Mac. They received an internal email sent from Tim Cook to the Apple team about Eddy’s new role:


It is my pleasure to announce the promotion of Eddy Cue to Senior Vice President of Internet Software and Services. Eddy will report to me and will serve on Apple’s executive management team.

Eddy oversees Apple’s industry-leading content stores including the iTunes Store, the revolutionary App Store and the iBookstore, as well as iAd and Apple’s innovative iCloud services.

He is a 22-year Apple veteran and leads a large organization of amazing people. He played a major role in creating the Apple online store in 1998, the iTunes Music Store in 2003 and the App Store in 2008.

Apple is a company and culture unlike any other in the world and leaders like Eddy get that. Apple is in their blood. Eddy and the entire executive management team are dedicated to making the best products in the world that delight our customers and make our employees incredibly proud of what they do.

Please join me in congratulating Eddy on this significant and well-deserved promotion. I have worked with Eddy for many years and look forward to working with him even closer in the future.


Apple’s executive bio page has been updated to reflect the change. As noted above, Cue’s new role will encompass not only the iTunes Store, but the App Store, iBookstore, and also the iAd division. Given the success Eddy Cue had with iTunes, we can expect great things to come.

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