Apple’s iAd Producer, a platform that allows developers to create high-impact, motion-rich ads for iOS devices, has just received a mega update introducing tons of new templates, new workflows, improved application UI and lots more. iAd Producer 3.0, which is available to iOS developers as a free download, will allow iAd developers to integrate more aspects of iOS such as allowing a user to send a phone call, email, take a photo, add a calendar event etc. A recent promotional video from Apple touting the success of Land Rover with iAds is a pretty good example of what can be achieved with iAds.
Here are the release notes of iAd Producer 3.0:
This major release contains a number of new features and improvements, including:
• New templates
• New project overview user interface
• New layer list with search, re-ordering, and the ability to hide layers
• Project-wide shared layers
• Auto-advance between pages
• New built-in actions, including:
– Add calendar event
– Send email
– Place a call
– Add contact
– Add ringtone
– Take screen shot
– Set content offset for scrollView
– Add PDF to iBooks
– Set wallpaper
– Save to photo library
– Open URL
– Take photo
• iAd JS updated to version 1.6
iAd Producer 3.0 is available to members of the iOS Developer Program.
