EA Announces Real Racing 3 Will Launch for Free on Feb. 28th

Real racing 3

EA has announced Real Racing 3 will be released worldwide on February 28th and will be based on a freemium model with in-app purchases:

Today we announced Real Racing 3 will be free. And yes, Real Racing 3 was designed from the ground up to be a free to play experience. We are so excited about this game and wanted it to be accessible to everyone so we didn’t want there to be any barriers to entry. This accessibility is also what drives the awesome new Time Shifted Multiplayer feature, in that you can play competitive multiplayer with anyone any time, and they don’t need to be online with you at the same time. At launch we have 46 licensed vehicles covering 3 classes, a 22 car grid, real world tracks, 8 varied event types and 900+ events. This means hundreds of hours of gameplay for free making this one of the most expansive games ever on mobile. We plan to continue to add more free and exciting content with every update.

Currently, Real Racing 2 is priced at $4.99 but this marks the emergence of the freemium model being adopted by numerous high profile games, such as Temple Run 2. Imangi Studios, creators of Temple Run 2 previously stated in an interview “in-app purchases way exceeded what we would have made from the paid game.”

Real Racing 3 will have 46 licensed cars, real world tracks and over 900+ events. You can expect in-app purchases will be popular with car enthusiasts that want to immediately drive their favourite car.

YouTube video

Who’s excited for this?

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