Apple’s First Reality TV Series is Called ‘Planet of the Apps’

Planet of the apps

Apple’s upcoming original unscripted TV show Planet of the Apps has just reached the next stage: macOS, iOS, tvOS, and watchOS developers (legal residents of the US) can now apply to be part of the show (via Cult of Mac).

Executive producers, Ben Silverman, and Howard Owens are teaming up for an unscripted series about the world of apps and the talented people that drive its innovation. They’re looking for developers with the vision to shape the future, solve real problems, and inspire change within our daily lives. “We can really tell their stories as we explore how apps are developed and created and incubated,” says Silverman.

According to the show’s dedicated website, this won’t be just a show but a “launchpad and accelerator for exceptional developers”. Those who are accepted for the show will have a chance to receive mentorship, funding (top-tier VCs are said to be investing up to $10 million over the course of the season), marketing, and promotion.

The Planet of the Apps crew will be visiting San Francisco, Los Angeles, Austin, and New York. Interested developers are free to apply by Friday, August 26 with at least one app for iOS, macOS, watchOS, or tvOS. Those apps must be in functional beta by October 21. Participation is limited to 100 developers. (Apply here)