Amazon Music Canada, in partnership with Parks Canada, has announced a new series titled Northern Echoes, set to launch this fall.
The series looks to highlight undiscovered Canadian artists in a video format against the backdrop of Canada’s national historic sites, parks, and marine conservation areas. I don’t think it can get any more Canadian than this.
Northern Echoes will showcase episodes featuring emerging musicians from remote Canadian communities, providing a platform to share their music and stories. Episodes will first be available on Amazon Music Canada’s Instagram, with longer versions released later on YouTube.
Each episode will spotlight the artists’ experiences growing up in their communities and the influence on their musical journey. In the end, an original performance will take place on top of the Amazon Music Bus.
Applications for artists are open from now through September 17, with finalists chosen by a team of industry experts and Canadian media representatives. Selected artists will have the chance to film live performances and interviews at a nearby national heritage site.
“At Parks Canada, we know that rich histories and cultures can be found in communities from coast to coast to coast, and that is what the Northern Echoes series intends to explore. We look forward to showcasing the treasured sites administered by Parks Canada as they set the stage for these new artists to share their talent, stories, and connection to these areas,” said Ron Hallman, president and chief executive officer, Parks Canada, in a statement to iPhone in Canada.
“Northern Echoes isn’t just a series about music; it’s a celebration of the untamed Canadian landscape and the power of art to connect people from all walks of life,” said John Murphy, head of Amazon Music and podcasts, Canada, in an issued statement. “As the show comes to life, Amazon Music will provide a global stage for local Canadian artists and communities, while celebrating some of Canada’s most breathtaking landscapes.”
Artists can apply in English or French via Amazon Music’s application process.
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