Herschel and Heinz Canada Launching Ketchup-Themed Luggage Collection

Vancouver-based lifestyle brand Herschel Supply and Heinz Canada are launching a limited-edition ketchup red luggage collection this month, just in time for the holiday season when Canadians set off on their travels.

The two-piece collection is made up of a ketchup-themed Herschel Heritage Hardshell Medium Luggage and Herschel Heritage Hardshell Large Carry-On. Both pieces of luggage come in a Heinz Ketchup-inspired colourway, making it a bold companion during your next trip. The two pieces both come with an easy-access split design with a zippered closure. As per Herschel’s designs, the two also feature reinforced corners for added protection during road trips and flights. The Herschel Supply and Heinz Canada products are made of 70 percent polycarbonate material and are impact-resistant.

The Herschel Heritage Hardshell Medium Luggage is available now for $400 in Canada. The smaller Herschel Heritage Hardshell Large Carry-On, on the other hand, is available for $335. Both can be purchased through Herschel’s official website until supplies last.

“While we know there are restrictions on what you can pack when travelling, we know our fans go to irrational lengths to make sure their favourite ketchup is with them everywhere they go,” said Kaitlin Kocsis, Brand Manager at Heinz. “Whether flying across the country for a weekend getaway or planning a multi-country trip, this collection offers Canadians a fun and functional way to bring HEINZ with them on-the-go so they never have to go without their beloved condiment.” 

Herschel and Heinz have partnered as part of the global creative platform “It Has to Be Heinz.” The campaign is designed to celebrate the product company’s brand within Canada. 

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