Beats Cables Now Available in Power Pink, Starting at $24 in Canada

Apple and Beats by Dr. Dre have officially launched the new Beats Cables in Power Pink, a vibrant woven cable lineup that supports USB-C.

Beats Cables in Power Pink arrive in Canada in two length options. Starting at $24.99, users can pick up the 1.5m cable, which offers 60W charging and USB 2.0 data transfer rates. A longer 3m woven charging cable, supporting 240W charging and USB 2.0 transfer rates, can also be purchased for $34.99. Beats by Dre is also offering a USB-C-to-USB-A option for its 1.5m cable.

Much like the standard Beats Cables, the Power Pink option is designed to be tangle-free, with added durability to prevent breakage and the need for replacements. According to Beats, these cables are tested for “thousands of hours” and are “reinforced to help prevent fraying.”

If you haven’t used a Beats Cable, the USB-C-to-USB-C cord supports Apple and Android devices and offers CarPlay support. When connected to Beats headphones or speakers, Beats Cables also support lossless audio playback.

The latest Power Pink colour option joins the fray of Beats’ other pink devices. This includes the Beats Pill, Powerbeats Fit, and Beats Solo 4. To no surprise, Beats Cables in Power Pink is a splashy new colour option rather than a new iteration of the company’s charging cable. It’s loud and flashy, and truthfully, it’ll stand out among many of those now-standard white woven cables.