Amazon Prime Big Deal Days 2026 Is Now Live in Canada

Amazon’s fall sale is now live in Canada. Prime Big Deal Days started at 12:01 AM PT/3:01 AM ET and runs for 48 hours through October 7, giving Canadian Prime members tens of thousands of deals across 35 categories.
The savings are of course exclusive to Prime members, though a free trial also qualifies, and shoppers on Amazon.ca can save on fall entertaining and home decor, beauty, Halloween prep and even early holiday gifting.
If you plan to shop the event, you can shop the sale through our link to support our deal coverage at no extra cost to you.
Top Prime Big Deal Days deals in Canada
- Tech: Save up to 70% on select tech from top brands including Apple, Amazon Fire, Bose, Sony, Meta, JBL, Alienware, and more.
- Beauty: Save up to 69% on select beauty and wellness favourites, from viral skincare and premium haircare to styling tools across Redken, L’Oreal Paris, La Roche-Posay, LANEIGE, CeraVe, Pureology, Shark, Philips Sonicare, and more.
- Fashion: Save up to 76% on select apparel, footwear, watches, jewelry and travel essentials from brands including adidas, UGG, Calvin Klein, Lacoste, Roots, SAXX, Timberland, Samsonite, Swarovski, and more.
- Daily Essentials: Stock up and save up to 50% on select everyday household essentials and Amazon Basics including batteries, food storage, paper products, cleaning essentials, waste supplies and more.
- Books and Entertainment: Score up to 30% off select children’s books, boxed sets like Harry Potter and The Lord of the Rings, and top romance books from authors like Carley Fortune and Elle Kennedy.
- Home and Gifting: Save up to 60% on select gift-worthy finds and home upgrades, including toys and LEGO sets, kitchen appliances, coffee and espresso must-haves, smart lighting, hosting and home entertaining finds, and more from brands including LEGO, Ninja, De’Longhi, Govee, Dyson, and more.
Canadian brands on sale
There are also savings on homegrown brands during Prime Big Deal Days in Canada:
- Health and Wellness: Up to 54% off Canadian wellness brands like Medistik, Organika and Webber Naturals.
- Nutrition and Fitness: Save up to 49% off Canadian fitness favourites like Iron Brothers, MUTANT and Good Protein.
- Home and Everyday: Daily Canadian essentials up to 56% off.
Shoppers who want to support local businesses can browse the Canada Showcase storefront on Amazon to discover homegrown brands selling on the site.
Amazon announced the October 6 and 7 dates for the fall sale last month, and some retailers are already getting an early start.
The deals run through October 7, so check back soon for our specific deal roundups throughout the event.
Click here to shop the latest Prime Big Deal Days now on Amazon.ca.
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