Bell Media has officially closed its acquisition of network V and video on demand service Noovo.ca from Group V Media in Quebec.
Bell says the acquisition “strengthens choice for TV viewers in Québec while enhancing investment in French-language content creation.”
“The addition of the V team to Bell’s broad range of media properties is key to our strategic imperative to deliver the most compelling content to our customers everywhere,” said Mirko Bibic, President and CEO of BCE and Bell Canada, in a statement. “Bell Media has the commitment and resources to invest in French-language content necessary to take V forward, and to bring much-needed consumer choice and competition to Québec’s television sector.”
V Media has TV stations in Montréal, Québec City, Saguenay, Sherbrooke, and Trois-Rivières, along with affiliate stations in Gatineau, Rivière-du-Loup and Val-d’Or. The Noovo.ca video on demand service is ad-supported and offers entertainment coverage from V Media.
Bell Media first announced its plans to acquire V Network last July, while last month, the CRTC approved the deal with conditions.