Apple Updates 12″ MacBook: New Intel Processors, Longer Battery Life, Rose Gold


Apple today announced that it has updated the 12-inch MacBook with the latest Intel processors (Skylake dual-core Intel Core M), with up to 25% faster graphics performance, faster flash storage, additional battery life and a new rose gold finish.

This year’s MacBook features a sixth-generation dual-core Intel Core M processor up to 1.3 GHz, with speeds up to 3.1 GHz; and faster, 1866 MHz memory. The ultra-thin laptop features a USB-C port, the same all-metal unibody enclosure, and Force Touch trackpad, and weighs just 2 pounds. Also, Apple today made 8 GB of memory standard across all configurations of the 13-inch MacBook Air.

“MacBook is the thinnest and lightest Mac we have ever made and it’s our vision for the future of the notebook,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Customers are going to love this update to MacBook, with the latest processors, faster graphics, faster flash storage, longer battery life and a beautiful rose gold finish.”

The updated MacBook is available today in gold, silver, space grey, and, for the first time on a Mac, a gorgeous rose-gold, starting at $1,549 (CAD) for the 1.1 GHz dual-core Intel Core m3 processor version, and $1,899 (CAD) for the 1.2 GHz dual-core Intel Core m5 processor version. Configure-to-order options include a 1.3 GHz dual-core Intel Core m7 processor with Turbo Boost speeds up to 3.1 GHz.