TV Everywhere

Apple Devices Account for 61% of TV Everywhere Viewing: Study

Despite diminishing quarter-over-quarter sales, the Apple TV has increased its market share, Adobe Digital Index's latest U.S. Digital Video Benchmark reports has found after analyzing 159 billion online video starts and 1.49 billion TV Everywhere authentications between Q2 2014 and Q2 2015 (via Fortune). TV Everywhere is the business Apple is targeting with the revamped Apple TV...