Apple TV Software Update Rumoured for September 18, Alongside iOS 7

apple tv canada

While some of us were expecting an Apple TV refresh during the iPhone event, it didn’t happen, despite the company being “late” with its product renewal cycle. To “compensate” the lack of information regarding Apple’s set-top box, AllThingD has learned about a September 18 software update alongside iOS 7.

The report emphasizes once again that we can expect some new features, with the most notable being a change to allow purchased content from the iTunes Store to be played on other people’s Apple TVs through the AirPlay system.

The one new feature I’m aware of is a tweak to Apple’s AirPlay system. I didn’t do a great job of explaining this before, so here’s another stab: The new software will allow people who have purchased content from Apple’s iTunes store to play that stuff on other people’s TVs, via its AirPlay system.

The key part is that they will be able to tell an Apple TV box they don’t own to stream the media they do own, directly from the cloud. That’s a change from the current system, which requires users to download stuff to their iPhones and iPads and fling it to the TV from there. It also echoes the way Google’s new Chromecast device works.

Apple has been busy lately bringing updates to the set-top box: it has added new apps such as Vevo, the Weather Channel, the Disney Channel and other channels, but unfortunately the majority of them are limited to the US: Hopefully we will see some more content in Canada as well.

Technology enthusiast, rocker, biker and writer of iPhoneinCanada.ca. Follow me on Twitter or contact me via email: istvan@iphoneincanada.ca

  • Parm

    Add safari to
    The Apple TV already!!!

  • adam

    can you play downloaded mp4/avi on the apple box without jailbreaking or anything? we barely watch anything on our bell dish anymore. rather just download it.

  • Erik Kappel

    Add apps to the apple tv in general! It’s such a useless box in my opinion, in its current state. Yet has the potential to be great, they are just holding it back at this point.

  • Ram Monkey

    Drag and drop the mp4 file into iTunes and turn on Home Sharing on both iTunes and Apple TV. You will see the pictures, music and movies in the “My Computer” section.
    My firewall gives me grief sometimes, but if you bring it down momentarily and turn it back on after it connects you should be fine.
    This has always worked for me.

  • Chrome262

    I use it as an extender really, and netflix. Of course i had to use a DNS service to get more content, but its good. Now if I can only get a HBOGO password I would be set and can get rid of my cable lol But I agree, it needs apps. The funny thing though its Apples most affordable product. 90 bucks and you make your tv into a smart one.

  • http://www.iphoneincanada.ca/ Gary

    We use AirVideo then AirPlay to Apple TV. Works well.

  • hub2

    For AVIs (and other non-mp4 video formats that iTunes doesn’t handle natively), PlexConnect and the Plex server is the mini-workaround that doesn’t involve jailbreaking.

  • Andre

    It makes sense that IOS 7 will be released on the Apple TV on the same day it is released for their other devices.

  • Daniel Maltais

    Easiest option is to install Plex Media Server on your computer. Then install the Plex App on your iPhone or iPad, and then you stream the videos to your phone and AirPlay it to your TV. This will play AVI and MP4.

    Other option and what I prefer, because it is nicer. Is to import the videos into iTunes, then on your Apple TV you can stream it from the computer connected devices section. MP4 will go right into iTunes no problem. AVI you will have to convert. Download this Mac Application called iFlicks, it will put METADATA and movie/tv/ cover art into the file, which is awesome and looks great on your apple tv, and import it into itunes, if the file is not MP4 it will convert it fairly quickly (less than 10 minutes for a movie).

  • @CykfCyyz

    AirVideo is fantastic! Having the ability to watch any movie format with live conversion was well worth the $3.

  • Fred

    What I do is use iflicks to convert the files I download into itunes format, iflicks also grabs any movie/tv show data and put thats into itunes. I use the home sharing option on my apple tv and stream from my itunes to my apple tv. It works like a charm. I don’t even need to use xbmc anymore to be honest.

  • Fred

    I forgot to mention that this option does not require any jailbreaking