Microsoft’s Latest Surface 2 Ads Attack the iPad Air [VIDEOS]


Screenshot 2013 11 27 11 48 34

We’ve seen previous Microsoft Surface ads targeting Apple’s iPad, but a new batch of ads were released yesterday comparing the ‘advantages’ of the newer Surface 2 versus the latest iPad Air. Check them out below:

Ports: Surface 2 vs iPad Air

Sharing with Family: Surface 2 vs iPad Air 

Cooking: Surface 2 vs iPad Air

I’m waiting for iOS to add user accounts as iPads within shared families can be a pain. But overall, the iPad Air has been an excellent upgrade as it’s incredible fast and very light to hold.

The 32GB Surface 2 starts at $449 CDN (the Touch Cover keyboard is $79.99 extra) while a 16GB iPad Air starts at $519 CDN.

Despite Microsoft’s aggressive marketing tactics touting these features over the iPad, it did not result in sales for the original Surface RT, as the company ended up taking a $900 million write down on unsold inventory. It’ll be interesting to see how Surface 2 sales stack up.


  • Jon Ouimet

    Too funny. Microsoft really doesn’t get it.

  • Chrome262

    the pro is way more expensive, and its the one that lets you install like a computer, the RT is good, but you are stuck to MS app ecosystem, which needs work. Hands free is cool, but as I have tried it, it needs work as well. As tablets go, its way better then any Android offering, and Lenovo actually has decent windows convertables that are actually a better deal, cheaper and they are often tablet/ultrabooks, like the yoga.

  • Stefan Vasiljevic

    We have a windows Store App Development Course at college so I had an oprutunity to play with original Surface . Long story shorts, I like the surfice but it feels more like an 10 inch ultra book then tablet. Also API for it still needs a lot of work. For example now, the app you make cannot save an image to the file without user interaction.

  • FragilityG4

    Have they even sold out of the Surface 1 yet?