Motorola Makes Fun Of Apple’s iOS 6 Maps In New Ad, Calls It “iLost”

While Apple is already working hard to clean up the mess it’s made with the iOS 6 Maps application, Google subsidiary Motorola Mobility has taken the opportunity to mock the Cupertino tech giant with an advertisement pushing the phrase “#iLost” on Twitter, as pointed out by Apple Insider.

In a new Motorola Droid Razr M ad, the iPhone 5 is shown side by side with the Droid with the caption saying “the real world that’s fit for your hand.” Both phones are shown searching for the address of 315 E 15th in New York City, but Apple’s iOS 6 Maps return an incorrect result (shown above). On Motorola’s official Google+ page, the company said that “Google Maps on DROID RAZR M will get you there & not #iLost in Brooklyn“.

In response to the growing customer dissatisfaction with iOS 6 Maps app, Apple has already released a statement acknowledging all the issues and has assured that the service will get better with time as people continue to use it.

Apple is now said to be actively recruiting software engineers who previously worked in Google’s Maps division.