Tim Cook Says We Should “Question” iPhone Supply Cut Rumours

Recent rumours from the Wall Street Journal speculated Apple had cut components for the iPhone 5 due to low demand. Well, Apple CEO Tim Cook addressed these supply chain rumours in general during today’s 2013 Q1 earnings call (transcription via WSJ, ironically):

I know there’s been lots of rumors about order cuts. I would suggest it’s good to question the accuracy of any kind of rumor about build plans and also stress that even if a particular data point were factual, it would be impossible to accurately interpret the data point for what it meant for our overall business. The supply chain is very complex, yields might vary, supplier performance can vary. Any single data point is not a great proxy for what’s going on.

Even though what Cook said was pretty much common sense, bearish Apple analysts will continue to try and short the company, even though it just announced a record $54.5 billion in revenue and 47.8 million iPhones sold.

Below is Apple’s 2013 Q1 quarter in charts via SplatF:


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