TELUS to Launch T-UP! iPhone 5s Upgrade Promise Promo on Sept. 20

MobileSyrup reports TELUS is set to launch a new trade-in program called the T-UP! AppleCare+ & iPhone 5s Upgrade Promise promotion, for all iPhone 5s purchase made between September 20 to October 20. The memo reads:

T-UP! The TELUS Upgrade Promise offers eligible customers the ability to trade-up their iPhone 5s after 12 months with the purchase of the new iPhone and AppleCare. Their device balance will be forgiven, allowing them to get acquisition pricing on any new device.

In a nutshell, if you buy any model iPhone 5s on a 2 year term from TELUS this Friday along with AppleCare+ ($79), you can come back a year later and upgrade to a newer smartphone for the subsidized price (on a new 2 year term), with the existing device balance forgiven. Your trade-in iPhone 5s must be in good working condition.

It sounds like a very interesting program which will allow customers to upgrade annually on contract, but it does require the additional purchase of AppleCare+ for $79. You will be able to jump on this from any TELUS store or dealer.

We’ll find out more details when it launches tomorrow, but as of now it’s only applicable to the iPhone 5s. Would you jump on this?