Apple plans to introduce native ads within its Apple News iOS app, according to an updated developer document for the company’s in-house mobile ad platform, reports Business Insider.
The new native banner will display sponsored ads “directly in the content feeds, in line with News articles,” with the ability to link to an article inside the News app. Ads will be in the same font as other articles to blend into articles, but noted by a ‘sponsored’ tag, an advertising format used by numerous online publications:
The ad format would allow publishers a new way to monetize sponsored posts, with Apple taking a 30% cut of revenue through iAd, their mobile advertising platform.
Apple has announced the winners of its annual Apple Design Awards, celebrating the achievements of twelve globally-sourced apps and games renowned for their creativity, design, and technical excellence. The selected winners, who were handpicked from a pool of thirty-six finalists, have displayed exceptional performance across six categories it says. Susan Prescott, Apple’s Vice President of...
Apple today revealed iOS 17, introducing new features to enhance how you use your iPhone. With every iOS update, it seems older devices get dropped from the newest software. With iOS 17, Apple has dropped the iPhone X, iPhone 8 and iPhone 8 Plus. These are devices that are five years old. Here are the...
Apple released a replay of its WWDC23 keynote shortly after it concluded, and it’s also available on YouTube. Check out the full 2 hour and 6-minute video below, which includes product trailers for Apple Vision Pro. Today Apple announced new Mac hardware, and gave software updates on the next versions of iOS, iPadOS, watchOS, tvOS,...
