Samsung and Amazon Prime Video have today announced a new collaboration that offers fans the opportunity to experience exclusive 8K content from the much anticipated ‘The Lord of the Rings: The Rings of Power’ series.
Samsung will be the first to offer series content in 8K resolution through a custom sneak peek with exclusive scenes. Opportunities for fans to access the exclusive 8K trailer will be announced soon.
Viewers will have the opportunity to experience the epic journey in superb depth and detail on Samsung Neo QLED 8K TVs and ‘The Wall’ 8K Micro LED displays.
The moment is almost upon us. #TheRingsOfPower arrives on @PrimeVideo September 2. pic.twitter.com/8G0WjmC8fR
— The Lord of the Rings on Prime (@LOTRonPrime) August 24, 2022
“Collaborations such as this mark a major milestone in bringing 8K – the most premium display technology – to the forefront for viewers,” said Samsung VP Simon Sung.
“When considering how to immerse our global fans in the world of The Lord of the Rings: The Rings of Power, Samsung’s exceptional technology and screens felt like a natural fit,” said Andrew Bennett, Vice President of Global Device Partnerships at Prime Video.
“Samsung’s depth, detail, and incredible passion for the series has started us on an amazing journey together – one we can’t wait for audiences to experience.”
Samsung’s Neo QLED 8K series TVs deliver an optimal home entertainment experience, thanks to the Neural Quantum Processor 8K.
Additionally, viewers will be enveloped in the action thanks to Dolby Atmos and Object Tracking Sound – a Samsung technology that follows the action on the screen.
‘The Lord of the Rings: The Rings of Power’ brings to screens for the very first time the heroic legends of the fabled Second Age of Middle-earth’s history. This epic drama set thousands of years before the events of J.R.R. Tolkien’s The Hobbit and The Lord of the Rings, is set to premiere exclusively on Prime Video on Sep 2.
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Will this actually be streaming in 8K though? Did Amazon or Samsung actually say that? The quote sounds like they’re just saying it happens to look great run through the 8K upscaling processor. Also, IMDb lists the show as having a 4K DI, so either way it’s going to be upscaled whether that’s pre-stream or post-stream.
Does it really matter? Are people actually going to watch this show?
I’m sure people will watch it, but in 4K or HD. Nobody is going to try Samsung’s half-baked “we were technically there first” BS.
This reads more like a press release than an article. Are they actually streaming the show in 8K? It sounds like they aren’t, and merely are offering limited “exclusive content” like behind the scenes or featurettes in 8K. The headline is misleading.