Rogers and Fido Price Increase: Connection Fee Now $70
Rogers and Fido have increase the price of its one-time connection fee, now at $70 when you activate a phone or line that involves a customer service agent.
This price increase for the connection fee comes after it was increased to $60 in June 2023, so just over one year later. In July 2021, the connection fee increased from $45 to $50. Looks like summer is the best time to increase the connection fee ahead of busy fall activations during Black Friday and Boxing Day.
This fee is charged when users setup a new device or related service. Both the Rogers and Fido websites have been updated to reflect the price increase.
“A Setup Service Fee of $70 applies to setup your device and related services. The Setup Service Fee is waived through self-serve on rogers.com (but not through Live Chat and Customer Service). If you require device setup in-store thereafter, a $70 Setup Service Fee will apply,” explains the updated Rogers website, first noted users on Reddit.
Telus and Bell currently charge $60 for the connection fee, but you can expect them to likely follow Rogers. Quebecor’s Freedom Mobile charges $45 for its postpaid connection fee ($10 for prepaid users). SaskTel’s connection fee is at $50.
The increased fee looks to encourage customers to make online activations, instead of activating in store and thusly requiring employees to get involved.
Want to see more of our stories on Google?
P.S. Want to keep this site truly independent? Support us by buying us a beer, treating us to a coffee, or shopping through Amazon here. Links in this post are affiliate links, so we earn a tiny commission at no charge to you. Thanks for supporting independent Canadian media!

Very strange decision psychology. They should be incentivizing people to jump ship and join them, not the opposite. What it seems like they are doing is attempting to attenuate revenue losses by ease of subscribers jumping from carrier to carrier. The market is the market though. This won't work though unless of course they've made a back door agreement with competitors to raise these fees i.e. cartel tactics. Let's see if the other carriers join in with the price rises.
You mean how they all align their value brands’ AND their flagship brands prices’ across every single plan price point?
If you can’t incentivize someone to join with lower prices, you incentivize people to stay by reminding them of connection fees.
Streaming services will do the same.
How about we nationalize telecom and make a bunch of greedy executives unemployed?
Maybe fine and jail them for all their monopolistic practices as well.
Until we hold the people in charge of the decisions that these companies make accountable, this crap will continue.
Oh my sweet summer child.
If we lived in a different country, I might have agreed with you….but name ONE thing this government can run properly.
At least now the cell service and internet are (mostly) working. 😇
I guess it's easier for the feds to just ignore these constant price gouges and investigate things that allow for more competition. Like Apple and Google pay, and of course introduce a supposed tax on Netflix, Disney and others. They'll act so shocked when the tax is passed down to Canadian consumers only. Just more gaslighting.
. Corruption at every level of government and the CRTC.
That’s not what corruption is
No the corruption is the CRTC getting paid not to do anything…
Or getting wined and dined by ROBELUS.
Yeah, but that would also be because the CRTC is getting paid to do nothing.
Name one thing the CRTC and feds have done in the last 3 years that have actually helped consumers?
Apart from being in bed with Robelus.
The CRTC is literally paid to do absolutely nothing. If them and the federal government was less corrupt they wouldn't have let the Rogers/Shaw merge go through. Clearly money changed hands somewhere. If that's not corruption I'm not sure what is.
Stick to your OP, which is what I replied to. I’m not defending the crtc, I’m telling you you use the wrong word to describe what your OP said.
Your current reply describes corruption, but none of that was part of your OP.
Try to keep your thoughts together
I don't pay them to charge me, always get them to wave the connection fee or go elsewhere. Criminals
I saw the increase today at the Roger’s site. $70. lol. But i think if you order most devices online there’s no fee. I prefer ordering online. I’ve been thinking about getting the 5G Home Internet. It’s such a great deal. 500GB for $55 plus tax. One of the devices I can choose from is a mobile hotspot. There’s no charge for the device. It’s free. If I cancel I return the hotspot. I don’t know. I’d have to carry around two devices the hotspot and my iPad but 500GB for $55 in Canada is unheard of. Data only but I already use Fongo on my iPad so I’m ok there. No $70 fee if I order online. I really don’t know if I should get it. But the data is so huge.
Probably depends on if you're going to actually use it at home and how much you use it, as it's not a lot of data for home internet which is generally unlimited. And it seems like too much data for mobile use. I don't even use up my 20GB.
Switch to freedom mobile, the data is unlimited, not unlimited full speed, but throttled, still no overage charges.its your own fault for staying with robelus.
I think you may have replied to the wrong comment.
I remember when it was $30! This is ridiculous