Sportsnet, a subsidiary of Rogers Sports & Media, has announced it plans to revamp its live streaming service SN Now.
Working with partners Deltatre and Firstlight Media, SN Now will relaunch in the fall with a new design, higher video quality (maybe 1080p and 4K finally?) and more interactive features, using the latter’s platform powered by Microsoft Azure cloud service, to ensure uptime and scalability.
“Sportsnet was the first mainstream sports brand in North America to launch a direct-to-consumer streaming service, offering our premium content and the most innovative distribution right from the start. Our new partnerships with Deltatre and Firstlight Media will help make Canada’s best sports streaming product even better,” said Bart Yabsley, President, Sportsnet, in a statement.
Deltatre also powers streaming platforms such as WWE Network and NFL Game Pass.
Sportsnet says the first phase of the new SN Now will debut this fall, with more development phases to follow. SN Now plans start from $9.99 for a 7-day pass and monthly plans from $19.99 per month, with viewing available from the web, iOS, Apple TV, Android and more.