Apple launched iPhone 8 and iPhone 8 Plus sales today in Canada and select launch countries around the world. So far, we’ve seen a sneak preview at the iPhone pre-order “war room”, while iPhone 8 has been called the best camera ever by DxOMark, and also the fastest in the world according to benchmarks.

The company today shared a new promo video highlighting “8 things to love about iPhone 8”—here are features they’ve noted:

• The most durable glass ever in a smartphone
• Portrait Lighting
• Wireless charging
• A11 Bionic
• The world’s most popular camera
• Water resistant
• Retina HD display
• Augmented reality, now a reality

Check out the video below: