How Apple Product Rumours Get Started
Alyssa Bereznak, writing for The Ringer, pretty much nails it in this really good read:
How does a piece of information from one of the world’s most secretive companies materialize online? It’s a much more opaque process than you might expect. A nugget of information about an unreleased Apple product usually originates in one of four places: an analyst theorizing about what’s next, a discovery within the latest beta operating system’s code, an inside source from the company or a supplier, or a leaked photo from the floor of the Taiwanese Foxconn factory, Apple’s main iPhone manufacturer.