‘Mind-Blowing’ iOS 7 Brings Excitement To Apple Users, Analysts Say

With its fresh, new and far more minimalistic look, iOS 7 has got a good number of analysts impressed, who are now saying that the newest iOS iteration has actually made Apple exciting for its users once again. As BGR reports, acclaimed music industry critic and consultant Bob Lefsetz, who occasionally offers commentary on the technology industry as well, has called iOS 7 a “positively mind-blowing effort that will make Apple cool again”.

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Lefsetz noted in his Tuesday morning’s edition of ‘The Lefsetz Letter‘ that even though Apple’s mobile experience may not be perfect for everyone, the company’s approach of keeping things elegant and easy is the “favourable approach for most users”.

“The positively mind-blowing experience was iOS7,” Lefsetz wrote in Tuesday morning’s edition of The Lefsetz Letter. “Huh? Isn’t it a mature system? Isn’t that why Apple’s dying? Because they don’t know where to go? With Steve gone… With Scott gone… Jony Ive can take control.”

“Jony Ive is the new Steve Jobs. And rather than being cautious, resting on his laurels, Jony Ive has completely redesigned iOS7 to make it so cool, once it’s launched Apple-envy will be prevalent once again, with every iPhone owner showing off how cool it is.”

Similarly, Piper Jaffray analyst Gene Munster believes that “iOS 7 is a reason for users to get excited about their iPhones again by giving it a new feel, something that has been lacking in the past iOS updates”, CNET is reporting. The analyst feels the revamp is cause for Apple users as well as its investors to get excited about both current and upcoming iOS devices.

iPhone users tend to get over changes to the hardware after a few hours, Munster opined, but “the OS is what mesmerizes people longer term.” The analyst also believes that the WWDC keynote prepared the stage for several new products over the next year and a half, including the iPhone 5S, a low-cost iPhone, an Apple TV set, an iWatch, and potentially a mobile payments products.

Muster is currently expecting Apple to launch a cheaper iPhone around October, and an Apple Television set by the end of 2013.

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  • WatDah

    “The analyst also believes that the WWDC keynote prepared the stage for several new products over the next year and a half, including the iPhone 5S, a low-cost iPhone, an Apple TV set, an iWatch, and potentially a mobile payments products.”

    How….?? It was basically announcing refreshed products. A sneak peak of a new Mac Pro design. And previews of upcoming iWork, OS X, and iOS 7….

  • Al

    Yea, I’m really getting tired of seeing these analyst reports. They just seem to make stuff up. How many were wrong with their assertions for this week’s keynote? All of them?

  • Jason

    Ha sounds like their reading the rumors on this site and creating an article out it.

  • Paul Derbyshire

    Wow. A fresh look? That is not an “innovative” or going to make Apple “cool” again release of an OS. Give me more than plastic surgery.

    I am interested in hearing about Apple breaking some new ground. Just not going to happen at this time I suppose.

  • Lostcypher11

    What the? New icons and a pull up quick tab to change settings? Features that have been on android for years are now revolutionary.

  • WatDah

    Where did you see the word “revolutionary”? The word wasn’t even used once in the announcement.

  • Lostcypher11

    “once again, with every iPhone owner showing off how cool it is.” apple has been dying in terms new innovation ever since the passing of Steve

  • WatDah

    By that do you mean the things that this guy thinks will be said by other people in the coming future? Sorry, I was talking about what Apple said or didn’t say.

    And you didn’t answer the question.

  • brian

    I’m pretty sure there’s an agenda behind this kind of post, designed to dazzle with the headline and confuse with an opinion that is based on a guess. Link bait would be the low hanging fruit, a joke post might be another, or maybe an “I can say anything and the cattle will eat it up” . Either way, back to work for me.

  • Jack

    what is wrong with you dude?? You Fandroid go back in your little burrow inside the ground and stay there, iOS7 is leaps and bounds ahead of the useless system

  • djepsilon

    I love WWDC week. It’s when everyone becomes a designer AND an engineer! All these randoms come out of the woodwork saying how much THEY could have done it better, lol.

    I think the analysts actually may have something correct for once in their lives with this. Most people seem to be generally happy with the update (at least seem to be much more impressed then with iOS 6). Proof will be when it lands on devices in the fall though. We shall see then.

  • xxxJDxxx

    But no mention of a new iPad or iPad mini?

  • Sidney R.

    I wish there was a way for me to turn the brightness of some apps down and also it would be great if we had the option to remove the newstand app

  • ryanrobert

    I like the changes and overall the new experience has been ok. Definitely some bugs to work through and I’ve found a couple apps that won’t run but otherwise, I’m impressed with the new look and feel. However, “mind blowing” it is not. Welcomed, but not “mind blowing”.