Twitter Launches ‘Verified’ Account Requests; Inks NBA Streaming Deal

Twitter has announced today it’s now possible for anyone to apply to get ‘verified’ on the social network, used to identify key individuals and organizations as authentic, which comes with a blue check mark icon (like @iPhoneinCanada below).

Screenshot 2016 07 19 12 04 53

Previously, there was no verification application process, as the company would determine accounts by public figures and organizations in music, TV, film, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas themselves to get a ‘blue badge’ as being verified.

There are nearly 187,000 verified accounts on Twitter, since the process started in 2009.

Screenshot 2016-07-19 12.12.32

Tina Bhatnagar, Twitter’s vice president of User Services, said in a statement. “We hope opening up this application process results in more people finding great, high-quality accounts to follow, and for these creators and influencers to connect with a broader audience.”

The applications process has started rolling out today and will be available worldwide this week. Below are the requirements to meet verified status eligibility:

  • A verified phone number
  • A confirmed email address
  • A bio
  • A profile photo
  • A header photo
  • A birthday (for accounts that are not company, brand, or organization accounts)
  • A website
  • Tweets set as public in Tweet privacy settings

Ready to get verified like a #boss? Click here to start the application process.

New NBA Streaming Deal Signed

In a separate news release, the NBA and Twitter announced a streaming partnership, to bring exclusive live content to Twitter, along with Vine and Periscope.

A new free live stream will be available for users, consisting of a weekly NBA pre-game show, plus allow for interaction with Twitter users (probably similar to previous Wimbledon live coverage).

Also, a second show will be announced soon, ahead of the 2016-2017 season, to also be exclusively streamed on Twitter.

Watching live streams on Twitter makes it easy to engage in discussion, as it eliminates the need for a second screen. You can probably bet more sports streaming on Twitter is in the works, too.