Waze has today announced its new partnership with Headspace, a global leader in mindfulness and meditation, to help drivers feel less stressed behind the wheel and arrive at their destinations feeling good.
Drivers activating the Headspace experience on Waze will learn how to create more joyful and meaningful drives with custom navigation prompts. The experience includes a selection of five new Moods i.e. Aware, Bright, Hopeful, Joyful, and Open, to put drivers in a positive mindset as they take to the roads.
The experience will also allow Waze drivers to stream a custom Spotify playlist from Headspace, as well as the ability to swap out their in-app car icon for a hot air balloon.
“Often when we drive, our mind is anywhere but the road,” said Erin Bellsey, Head of Brand Programs at Waze. “And when we’re not distracted from the roads, traffic is affecting our mood, stress levels, and physical and mental wellbeing. But what if we turn our awareness to the journey, and take the opportunity to appreciate being in the moment?”
The Headspace experience on Waze launches today and is available for a limited time in English, French, Spanish and Portuguese. To download the experience, click here.