Apple Debuts New iPhone 5s TV Ad ‘Powerful’ [WATCH]


Screenshot 2014 04 22 20 06 52

Apple has uploaded a new iPhone 5s TV ad titled ‘Powerful’, which shows off the capabilities of the smartphone thanks to various apps in the App Store:

With the power of iPhone 5s, you’re more powerful than you think.

The ad almost reminds us of an iPhone version of the iPad campaign ‘What will your verse be?’ but this time we are shown a variety how the company’s smartphone can used in a variety of other ways, other than just a phone.

Just yesterday Apple CEO Tim Cook narrated a video titled ‘Better’, which explained Apple’s mantra when it comes to the environment. What do you think of this latest ad?


  • Richard Xing

    I like the subtle dig at Samsung with the heart rate sensor.

  • pegger1

    How is that a dig at Samsung? That heart rate app has been available for iOS and Android for a while.

  • Richard Xing

    Because it’s to show that you don’t need extra hardware in order to use a heart rate sensor.

  • steven_bauman_7

    Wow I’m surprised, the ad really wasn’t that good at all, I was expecting something really good because apple usually makes some really good ads, but this one is actually pretty lame. Especially the music.

  • Chrome262

    I was hoping for harder music to show off the app functionality of some of the guitar apps.