Did you actually think this wasn’t going to happen? After Bell raised its prices and diminished BYOD benefits, Rogers did the same, and now TELUS has competed the trifecta of traditional simultaneous ‘Big 3’ price increases.
MobileSyrup notes an internal document explains the reasoning for increasing prices as due to “economic and market conditions”, with $5 increases to Your Choice plans pegged for January 21, 2016.
Here’s what’s going to change for new customers (except in SK, MB, QC):
- Smartphone and Premium Smartphone voice tiers to increase by $5/month on contract (i.e. instead of $60 for the voice term, you’ll be paying $65 per month on an iPhone 6s contract).
- BYOD starting price jumps up by $10 per month (i.e. entry unlimited nationwide calling now starts at $50 versus $40 per month (still cheaper than Rogers/Bell by $5)
- $20/500MB shared data is eliminated
- Koodo: $5 price increase for all plans except Tab Plus (Updated Feb. 18 to clarify except Tab Plus).
As more people move away from landlines and cable TV subscriptions, maximizing profits from smartphone users is the future.
If you’re ready to stop paying a high smartphone bill, there are some interesting possible alternatives, like Sugar Mobile.
Other articles in the category: Telus
Telus CEO Spends $4 Million for 150,400 Additional Shares
Telus President and CEO Darren Entwistle recently purchased 150,400 additional common shares of the company, increasing his total holdings to 556,904 Telus common shares, announced the company on Monday. Based on Entwistle's share purchase date of March 13, 2023, at a price of around $26.57 each, it works out to $3,996,128 spent on Telus shares....
Telus EPP Price Increase Coming for Select Customers in April
The Telus Exclusive Partner Program (EPP) offers savings on cellphone plans and devices, a perk offered by employers as part of the program to their employees. Some Telus customers on EPP plans have recently been notified on their March billing statements of an upcoming price increase in April, iPhone in Canada can confirm. The price...
Telus Signs New Agreement with 6,500 Unionized Employees
Telus announced on Friday its employees in the Telecommunications Workers Union, United Steelworkers Local 1944 (TWU) bargaining unit voted to accept a tentative agreement reached by both parties earlier this month on March 6. The new four-year deal begins April 16, 2023 to March 31, 2027 and will include over 6,500 Telus employees across Canada. “We...