Following up on the news last night that the Twitter brand was set to ‘say goodbye’, owner Elon Musk provided an update on Sunday about the future of what’s next.
According to Musk just moments ago, the X.com domain now redirects to twitter.com.
“Interim X logo goes live later today,” said Musk.
https://t.co/bOUOek5Cvy now points to https://t.co/AYBszklpkE.
Interim X logo goes live later today.
— Elon Musk (@elonmusk) July 23, 2023
It’s unclear what logo Musk has decided on, but he crowdsourced his 149.1 million followers last night for a new logo design.
Last night, he retweeted the following X design that looks to be one of his favourites:
— Elon Musk (@elonmusk) July 23, 2023
In a Twitter Spaces on Saturday night, Musk confirmed he was indeed set to re-brand Twitter to X. He also said that they were using blowtorches to remove the Twitter sign outside its headquarters in San Francisco. He shared the info while he was playing Diablo IV.
On early Sunday morning, Musk, who seemingly doesn’t sleep, said “Not sure what subtle clues gave it way, but I like the letter X.”
Even Twitter employees are saying that today is their “last day” at the company.
After 11 years, today will be my last day at Twitter.
Because we are rebranding.
So today is my first day at #X.
— Alexa Alianiello (@lexa) July 23, 2023
It’s unclear how quickly the X branding will move across Twitter on the web and mobile apps, but the change is said to be coming later today.
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As someone already said on Twitter, how the retweets are going to be called from now on?
The new logo is dark and sinister. More reflective of the cesspool Twitter has devolved into over the years. Seems appropriate.
Because x will soon be what marks the ghost of what once was. It was a dumpster fire before but far worse now.
As with anyone rich and powerful, the key is to buy a company, tear it down with as much cost cutting as possible and make everyone else suffer. This is why we can’t have nice things.