Rogers Just Hit Customers With a $5 Price Hike. Some Only Joined 3 Months Ago.

After Fido customers started spotting price hikes on their bills, Rogers customers are now getting the same kind of notice.

Rogers is adding a $5 monthly increase for select wireless customers, set to kick in on or after July 15, 2026. The justification mirrors what Fido told its own customers, a vague nod to network investment. The note on Rogers bills says the company continuously invests in its 5G network to deliver “Canada’s most reliable” experience, and that the monthly fee for affected plans is going up by $5 plus tax to help cover those costs.

Instead of just raising the plan price outright, Rogers is tacking the charge on as its own line item called Wireless Plan Rate Adjustment. That wording has already drawn criticism online, with some customers pointing out that breaking the fee out separately might be a way to get around price guarantees or fixed-rate promises.

Here’s the full text from the Rogers note on billing statements:

“We continuously invest to bring you Canada’s most reliable 5G+ network and the best mobile experience in Canada.”We continuously invest to bring you Canada’s most reliable 5G+ network and the best mobile experience in Canada. To help support these investments, the monthly fee (Monthly Charge) for your wireless price plan will increase by $5 (plus taxes), starting with your next bill, on or after July 15, 2026. This will appear as an additional line item under Monthly Charges on your monthly bill called Wireless Plan Rate Adjustment. The rest of your wireless services remain the same. If you have any questions or no longer wish to subscribe to your wireless service, please reach out to us as indicated in the Contact Us section of this bill.”

The timing has frustrated people who just signed up. Some customers posting their bills online say they’ve only been with Rogers for three months and had no idea a hike was coming this fast. Others say they rejoined the carrier through a ‘winback’ promo back in March, only to get hit with this notice a few months later.

The increase is hitting month-to-month customers who brought their own phones to the network. A lot of people watching Canadian telecom closely think this isn’t a coincidence. The CRTC has been cracking down hard on activation and device fees lately, and the theory going around is that carriers are just shifting that lost revenue into monthly rate hikes instead.

Some customers are responding by jumping to prepaid brands like Chatr, Public Mobile, or Lucky Mobile, where prices tend to stay put, and also Freedom Mobile with its price guarantee. Rogers’ notice tells customers that if they don’t want to keep paying for the service because of the change, they can call in and cancel.

So what to do? Check your Rogers billing statement carefully and tell us if you’re seeing any price increases in the comments. Happy early Canada Day from Rogers, folks.