Apple has just unveiled its latest Apple Watch Series 5 at a special event in the Steve Jobs Theater in Cupertino, California, with an ‘Always-on’ LPTO Retina display, all-day battery life, a built-in compass, improved safety features, new Titanium finish, and much more.
Apple Watch Series 5 introduces new location features, from a built-in compass to current elevation, to help users better navigate their day. A new international emergency calling feature allows customers to call emergency services directly from Apple Watch in over 150 countries even without iPhone nearby.
“We’ve seen Apple Watch have a meaningful impact on our customers’ lives and we’re excited to deliver even more capabilities with Apple Watch Series 5 and watchOS 6,” said Jeff Williams, Apple’s chief operating officer. “The seamless integration of new hardware and software delivers an enhanced experience that makes it even easier to stay active and connected to the people and information users care about.”
The new ‘Always-on’ display allows the time and important information to remain visible at all times. Apple notes that each watch face has been carefully optimized for the new display and to preserve battery life.
Apple has also introduced a new case material made of titanium for the Apple Watch Series 5. Available in two brushed finishes, the natural titanium has a custom-engineered surface which helps maintain its colour and resist staining, while the space black titanium achieves its deep colour from a diamond-like coating.
Starting today, Apple Watch Series 5 (GPS) is available to order in 41 countries and regions, starting at $399 USD. Meanwhile, Apple Watch Series 5 (GPS + Cellular) is available to order in 22 countries and regions, starting at $499 USD.
Both models will be available in stores beginning Friday, September 20. Canadian pricing and availability information for Apple Watch Series 5 will be posted shortly.
Update: Canadian pricing for Apple Watch Series 5 is as follows…
Aluminium Case with Sport Band
Stainless Steel with Sport Loop + Cellular
Space Black Stainless Steel Case with Leather Loop + Cellular
Gold Stainless Steel Case with Modern Buckle + Cellular
Stainless Steel Case with Milanese Loop + Cellular
Aluminium Case with Nike Sport Band