Apple’s video streaming service is set to launch in the United States this April.
That’s according to a new report from The Information citing sources familiar with the matter, which explains that Apple recently began contacting partnering entertainment companies “whose offerings will be available through the service” requesting that all content be finished and ready for streaming by mid-April.
The report corroborates previous claims that suggest Apple’s streaming service would launch at some point in early 2019. The service is widely expected to feature Apple’s own content including original movies, TV shows, and other media, all of which would be free to access by Apple users.
Alongside its own original content, Apple’s streaming service will also likely feature access to outside channels like HBO and STARZ under a subscription model. These third-party companies are likely the “entertainment companies” referenced by today’s report.
Apple is telling entertainment companies that its streaming video service will be ready for launch by mid-April https://t.co/nsGRb5KgZz
— Aaron Tilley (@aatilley) January 29, 2019
Also uncertain is what the pricing will be, but if it’s modelled after Netflix, one can expect something priced between $10 and $15 USD a month, with potential discounts for subscribers of other Apple services.
Previous reports claimed Apple was planning to launch the service in more than 100 countries, with the app first coming to the United States and then going global in the following months.
Apple’s upcoming streaming service will provide the Cupertino company with yet another addition to its rapidly expanding services division, which already includes Apple Music, Apple Pay, iCloud, and more.