Microsoft just comes up with some of the best ads, right (NOT)? Their latest ad uploaded to their Windows Phone YouTube channel is part of the company’s ad campaign “It’s time to switch” to get existing iPhone users to move over to their smartphones.

The ad titled “A fly on the wall in Cupertino?” which takes place in early 2013, depicts two Apple employees speaking to Apple’s CEO and discussing the changes of the iPhone 5s and iPhone 5c.

Check it out below:

The commercial is quite sad and cringe-worthy. It doesn’t highlight to potential switchers why they should switch to Windows Phone. At least the Windows 8 ads using Siri to mock the iPad were actually decent.

What do you think of this new ad? Don’t forget to check out a couple other ‘banned’ iPhone 5s and iPhone 5c promo videos we posted earlier today.

Update: Microsoft has now removed the questionable ad from its channel, as it is marked private and not for public viewing anymore. We’ll try to get an alternative embed up soon.