Mercedes-Benz to Prioritize In-House Software Over Apple CarPlay

In an episode of Decoder with The Verge’s Nilay Patel, Ola Källenius, CEO of Mercedes-Benz, has unequivocally dismissed the notion of Apple’s next-gen CarPlay taking control of all screens within the company’s vehicles.

Carplay 2

During the interview, Källenius emphasized the importance of a holistic software ecosystem tailored to meet evolving customer expectations for enhanced technology experiences in vehicles.

Apple’s announcement of an advanced CarPlay version in 2022, extending phone-mirroring capabilities to auxiliary screens like the gauge cluster, received considerable attention.

However, Mercedes-Benz remains resolute in its decision not to integrate this feature into its production models.

While Apple aims to revolutionize in-car experiences by controlling essential functions such as HVAC and vehicle instrumentation, Mercedes-Benz appears content with its ongoing collaboration with Google. Källenius reveals plans for a new navigation feature leveraging Google Maps, with Mercedes’ engineering team playing a pivotal role in its development.

Expressing a commitment to customer choice, Källenius confirmed the continued availability of phone-mirroring services, including Apple CarPlay and Android Auto, despite industry trends moving away from them.

Carplay

Referring to General Motors’ controversial decision to exclude Apple CarPlay and Android Auto from its upcoming electric vehicle lineup, Källenius underscored Mercedes-Benz’s open approach to customer preferences.

Källenius said that Mercedes-Benz remains steadfast in offering multiple options for connectivity, accommodating those who prefer external mirroring services.

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G____
G____
2 years ago

I remember when Mercedes-Benz was charging an annual fee for Apple Car play. Maybe the EU needs to intervene and ensure car manufacturers accommodate people’s choices regarding mobile devices, and to seamlessly support Andriod Auto and Apple Carplay. I’d rather use that than a”GM or Mercedes Money Grab”.

sukisszoze
sukisszoze
Reply to  G____
2 years ago

Annual fee for Apple Carplay is probably the cheapest option a Benz buyer can purchase..haha.

G____
G____
Reply to  sukisszoze
2 years ago

Probably is but we walked out.

Spittt
Spittt
Reply to  G____
2 years ago

As far as Margrethe Vestager is concerned, antitrust rules don’t seem to apply to EU companies like Mercedes-Benz. For example, she thinks iPad violates their DMA but it is fine to let top 5 music labels all collude to prop up a single music streamer so long as the streamer is based in EU. Who cares if Spotify rips off both, their own music fans as well as EU artists simultaneously with their collusion? They’re EU based so they must be the good guys.

Kal
Kal
2 years ago

I love Apple CarPlay in my Mazda but I don’t blame manufacturers for being annoyed about the next-gen CarPlay. It works fine without taking over the climate control and other systems that every vehicle needs to have with or without an iPhone owner.

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