BMW

BMW Uses Apple Watch for their i3 Self-Parking Demo at CES [VIDEO]

Automated parking and driving is the future, right? Soon we’ll be able to just sit in a car and surf Twitter and the Facebooks while our Skynet machines do all the heavy lifting, am I right? At CES 2016, as part of the BMW i3 self parking demo, the automaker utilized an Apple Watch and a...

BMW CEO Says They’re Open to Closer Partnership with Apple

BMW is open to exploring deeper partnerships with software makers such as Apple, the new CEO Harald Krueger said in an interview with German newspaper Süddeutsche Zeitung, as cited by Reuters. "Fundamentally, both partners need to profit from the cooperation, otherwise it will not last. And both companies need to share the same principles, for...

Apple Executives “Impressed” with BMW’s New Carmaking Approach

Last week it was reported by a German business magazine that Apple and BMW were in talks to use the BMW electric i3 as a basis for Apple’s rumoured car project. Today, Reuters has also added some weight to the story, claiming that the dialogue ended without conclusion because Apple appears to want to explore developing a...

iOS Users Can Now Enjoy iHeartRadio in BMW and MINI Vehicles

In an official announcement today, BMW Group has revealed that all iHeartRadio users on iOS can now enjoy iHeartMedia’s free all-in-one streaming music and live radio service, in any BMW equipped with the BMW Apps option as well as MINI Connected ready vehicles. The company also announced that the demos of the iHeartRadio integration will be available Wednesday, April...

BMW Denies Talks with Apple Related to Car Plans

BMW has denied the company is in talks with Apple about developing a car, says Reuters. An earlier report from German magazine Auto Motor und Sport claimed Apple and the carmaker were discussing the possibility of cooperation. The BMW spokesman said: "We are in regular talks with companies from the IT and telecommunications sector, including...

BMW to Increase Apple-Inspired ‘Genius’ Product Specialists at Dealerships

BMW, the world's No. 1 maker of luxury automobiles, is redesigning the way its dealerships operate by including more “Genius” product specialists and fewer sales personnel, Fortune is reporting. The concept of Geniuses or in-store specialists was first introduced by Apple, who explain the company’s products to customers in a convenient and more relaxed way. The publication notes...

BMW Announces Spotify iOS Users Can Now Seamlessly Stream in the Car

BMW has officially announced today Spotify users can now seamlessly stream music in the car, as the latter’s app will now be integrated with ConnectedDrive systems. All iOS users need to do is connect their iPhone to the car’s USB, and Spotify will show up in the multimedia menu and be easily controlled using iDrive....

BMW iDrive Can Now Control your GoPro with the Help of iPhone [VIDEO]

BMW has announced it has partnered with GoPro to create the ‘first automotive sports camera integration’ to allow drivers to control their GoPro cameras via BMW’s iDrive controller. The setup requires the use of a connected iPhone with the latest GoPro iOS app installed. Next month in July, integration will work on all 2012 and...

BMW Replaces Salesmen with “Product Geniuses” at Dealerships

The Wall Street Journal is reporting that in an effort to bring its dealerships into the digital age, luxury car maker BMW is replacing salesmen with "product geniuses” at its dealerships to explain the complex technology in its cars to the customers. The shift was recently on display at the National Automobile Dealers Association annual meeting, where dealers gathered...