Bell Launches CraveTV for Bell Fibe TV and Bell Aliant FibreOP TV Subscribers

Bell has announced its new TV streaming offering CraveTV is now available for customers with Bell Fibe TV and Bell Aliant FibreOP TV subscribers (at the price of $4 per month):

CraveTV can be accessed by Bell Fibe TV subscribers on channel 1310 and by Bell Aliant FibreOP TV customers on channel 523 on their set-top boxes. Available online and on smartphones and tablets to all Bell TV and Bell Aliant TV subscribers, CraveTV will also be offered on select Bell Satellite TV set-top boxes in early 2015.

The company previously announced the service earlier this month, codenamed “Project Latte”. To drum up publicity for CraveTV’s launch, currently six Canadians have watched TV for 75 hours straight in downtown Toronto, as part of an attempt to set a new Guinness World Record (they need to hit 91 hours).

Here’s a screenshot of them taken just over 10 minutes ago (they look exhausted):

Screenshot 2014 12 11 13 33 53

I have no idea how these people are able to stay awake for so long. Even with their 5 minute breaks allowed every hour (they can be banked up for a longer break), this is crazy.

Let us know if you’re going to subscribe to CraveTV.