Apple Watch Series 3 Debuts with Built-in LTE, Pre-Orders Start September 15

As expected, Apple introduced the new Apple Watch Series 3 along side the iPhone 8/ iPhone 8 Plus, iPhone X and 4K Apple TV earlier today, adding built-in cellular to the world’s most popular smartwatch. The new Apple Watch with cellular allows users to stay connected, make calls, receive texts and more, even without an iPhone nearby. It will come in two models, one with GPS and cellular, and one with GPS, and will be available to pre-order on September 15.

Watch 3s

Jeff Williams, Apple’s chief operating officer, said “Apple Watch Series 3 combined with the power of watchOS 4 is the ultimate device for a healthy life”, adding that the addition of cellular will transform the way people use Apple Watch. He highlighted that the combination of cellular and watchOS 4 will allow Apple Music users to stream 40 million songs right from their wrist.

“Apple Watch Series 3 (GPS + Cellular) features a full LTE and UMTS cellular radio that switches seamlessly to cellular when it is away from iPhone. The watch shares the same number as iPhone so there’s no need to provide an additional number to family, friends or colleagues; and to help get customers started, participating carriers are also offering special introductory cellular plans at launch.

Customers have the ability to make cellular calls directly with Apple Watch Series 3 (GPS + Cellular) and, when paired with AirPods®, enjoy a seamless and fully wireless experience”.

The new Apple Watch Series 3 is powered by the S3 dual-core processor, which allows for quicker app launch times and smoother graphics, and also enables Siri to speak using the built-in speaker. Apple has also designed a new custom wireless chip called W2, making Wi-Fi 85% faster and Bluetooth and Wi-Fi 50% more power efficient, while still providing all-day battery life.

Apple watch 3

The new watchOS 4 features an updated Heart Rate app, giving even more insight to heart rate, including measurements during resting, workout, recovery, walking and Breathe sessions. Customers can also choose to receive a notification when their heart rate is elevated above a specific threshold while inactive.

Other watchOS 4 features include the proactive Siri watch face that displays the information users need most throughout the day, an enhanced Workout app with new interface, custom High Intensity Interval Training (HIIT) workout type and auto-sets for pool swims.


Apple Watch Nike+ partnership will continue with both models of Series 3 pairing with a new pure platinum/black Nike Sport Band or Sport Loop in exclusive colors. The Nike Run Club app has also been updated to introduce exciting new features.

Pricing & Availability

Canadians will be able to order Apple Watch Series 3 (GPS) starting at $429 CAD on September 15, with availability beginning September 22. For detailed Apple Watch 3 pricing in Canada, click here.

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