Share: twitterTweet facebookShare

Apple TV Adds First Branded Content Channel: Red Bull TV

Share: twitterTweet facebookShare

Apple has expanded its set-top-box content, adding another Free channel: Red Bull TV, a digital-action sports and entertainment network, reports Variety (via MacRumors).

Red Bull TV isn’t a new experience for iOS users, as it already has an iOS app available in the App Store. A good thing: it doesn’t have ads, except the ever-present Red Bull branding, but it provides a curated playlist, on-demand HD programming and plans for a wide variety of content for 2014.

Red bull TV

Watch the Latest Apple Technology News Below

In 2014, live programming on Red Bull TV will expand to include coverage of third-party events on the World Snowboard Tour, including the Burton European and U.S. Open. The lineup also will include Red Bull-produced events such as Red Bull Rampage, featuring free-ride mountain bikers racing on a near-vertical sandstone ridge near Virgin, Utah.

Apple’s set-top-box is slowly but steadily gaining more and more content, but there is still no news about a possible product refresh.

Share: twitterTweet facebookShare