Augmented Reality
Snapchat Launches Augmented Reality Enterprise Services
With AR Enterprise Services (ARES), Snap is expanding its AR technology suite beyond Snapchat to transform how businesses engage with consumers.
Google Now Lets You Shop for Beauty Products, Shoes in AR
The search engine giant is introducing new ways to shop in AR, including a library to find your foundation shade and a way to see sneakers in your space.
New AR App Turns Your Toronto Commute into a Sweet Soundscape
The augmented-reality app help citizens tune in to the joys of the passing cityscape via music custom-created for over two dozen TTC routes.
Pokémon GO Developer Niantic Releases New AR Development Kit for iOS and Android
Niantic Ventures will also invest $20 million in "companies building the future of AR."
Facebook Parent Meta Planning Retail Stores for Virtual Reality Products
The company was looking to name the chain 'The Facebook Store' prior to the Meta re-branding.
Apple May Launch AR ‘Contact Lenses’ in 10 Years, Says Kuo
Smart contact lenses may be coming in the future from Apple, says one analyst.
Apple Exec Dan Riccio’s ‘Unnamed’ Project Revealed as AR, VR Headsets: Report
Apple's former hardware chief is now working on AR and VR headsets, says one report.
Apple Executives Discuss AR Capabilities of iPhones and iPads
Apple executives talk about the company's plans for augmented reality.
Apple Working with Foxconn to Produce Augmented Reality Lenses
The lenses have reportedly passed the prototype stage.
Apple May Launch Augmented Reality Glasses in 2021: Report
Another report is out claiming Apple's augmented reality glasses may launch next year.
Additional Evidence of Apple’s AR Headset Found in iOS 13 GM
New evidence shows that Apple still may be working on its rumoured AR glasses.
Apple Announces New Public Augmented Reality ‘[AR]T’ Project in Cities Around the World
This effort will include city-specific [AR]T Walks, a globally available [AR]T installation, and educational sessions called [AR]T Lab.